The soundness of a company depends on how it reads market signs and signals, and how it develops a strategy to deliver the goods and services to satisfy those needs effectively, economically and speedily.

We at 10B International find that the modern lifestyle tends to enrich and, at the same time, degrade our quality of life. The consumer is aware of the artificiality and stress of modern society, and longs for honest goods and services that can restore the elements of health, wellness, vitality and joy that it richly deserve. This is an informed market. We deliver to this discriminating market.

We occupy this niche in the market. And we plan to stay there by continuing to be alert to your wishes and needs, and deliver to you products and services of the highest quality.

Hence, 10B International has brought together the wisdom of ancient herbal recipes, fresh ingredients, and modern scientific research and production facilities, to bring to the consumer a range of superlative herbal products to fill your needs. That is not all.  In the planning is a string of high-end spas to pamper and revive you back to your original healthy self.

 We plan, in our niche, to lead and grow into a significant part of the market. We want to produce, but not pollute; we are driven by growth and not by greed.

In short, we are a conglomerate with a conscience – a conscience in the products we make, to the consumer we serve and in the society we belong.  In this regard, we make an organised effort to involve ourselves and our staff at two levels – first at the level of the privileged who enjoy products and services and, secondly, among the less privileged who need a charitable helping hand.

Among the privileged, we dedicate ourselves to providing the best possible products and services that would make life more worthwhile and enjoyable. To the less privileged, we have set up a foundation that is well resourced, to provide the needy young a helping hand, on a sustained basis, in health and education.

I feel privileged to serve on both levels.

Dato’ Hamzah bin Abdul Majeed